DIGITAL CUSTOMER EXPERIENCE PROJECT LEADER 100%

The company

At Swatch, we thrive on surprise. Whether it’s with our collections, action sports or artistic collaborations, we don’t stay inside the box. We’re here to shake things up with our striking designs, which always reflect the zeitgeist but never fail to catch the eye. That’s what we do best, and that’s what we’ve done since 1983.

Our team is a collective of passionate people, headquartered in Switzerland and present worldwide. We are visionaries and revolutionaries – unwaveringly true to ourselves and unafraid to do things differently. Together, we are here to make the world a little more colorful and exciting by embracing newness and boldness. You might even say that we’re more than just a watch company.

Are you one of us? Join our team. 

To reinforce the Club department within the marketing team at Swatch Headquarters in Biel/Bienne, Switzerland, we are currently searching for a:

DIGITAL CUSTOMER EXPERIENCE PROJECT LEADER 100%

Job description

This role consists of acting as a strong partner in the implementation and execution of the worldwide loyalty program strategy, with a focus on driving customer retention and building an engaged, loyal community connected to the brand.

Main responsibilities will include:

  • Facilitate the implementation and running phases of the brand loyalty program
  • Support the on-going deployment of the brand loyalty program on the various platforms used to guarantee the best brand experiences throughout our retail stores, online pages, and social media channel
  • Oversee the day-to-day operations of the customer loyalty program across digital channels within a Salesforce ecosystem
  • Create and execute initiatives to engage customers, encourage repeat purchases, and enhance brand loyalty
  • Design and execute customer retention campaigns created on our communication channels (email marketing, push notifications, etc.)
  • Propose & develop content to maintain customer interest (e.g., newsletters, blog posts/conversations, contest, or other interactive content)
  • Identify pain points or gaps in the customer experience and work with cross-functional teams to resolve them
  • Identify technical issues that may arise with customer accounts or program functionality to ensure smooth customer journey and best-in-class program delivery
  • Spot trends, develop high-level customer experience roadmap and suggest program adjustments to improve retention.
  • Create monthly report and share it with the stakeholders

Profile

Profile:

  • You are graduated in digital, marketing studies or related field, with a bachelor’s degree
  • You justify an experience of 5 years specializing in creating content for CRM program and customer relations. You have already collaborated with IT departments, Retail & E-com as well as established a Community Program in cosmetics industry, hospitality industry, a retail brand
  • You are creative but with a strong balance with data management
  • You are as comfortable speaking with technical resources as you are with non-technical end-users and executive leadership. You have a technical background but also experience working with customers and understand the core activities related to customer success management. You are a project leader and can juggle multiple projects at the same time
  • You are familiar with MS Office, project management as well as Salesforce modules and the usual newsletter tool
  • Customer oriented, you know how to communicate in 360°

Professional requirements

Professional requirements:

You are a team player with good human relationship skills, and you are able to work independently. You are proactive, open minded and service oriented.

In addition, you possess excellent communications skills and can manage stressful situations. You are perseverant and meticulous person.

Languages

You’re fluent in English, other language, such as German and French, is a plus.

Contact

If you feel this challenging opportunity meets your profile and expectations, please click on the APPLY link to send us your CV.

SWATCH Ltd.
Human Resources
Nicolas G. Hayek Strasse 1
CH - 2502 Biel/Bienne