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Swatch Group News

American Classic: Signature style, Hamilton quality

American Spirit, Swiss Precision. No other family in our collection embodies Hamilton’s values as much as the American Classic range. A diverse selection of extremely versatile pieces, American Classic shows Hamilton’s ability to create ‘wear…

Swatch Group News

10th Hamilton Behind The Camera Awards

It’s the morning after the night before and we’re looking back at a fantastic evening in Los Angeles at the 10th edition of the Hamilton Behind the Camera Awards. From the glamour of the red carpet to the on-stage action to the acceptance speeches…

Swatch Group News

Hamilton: at the heart of cinema

Celebrating over 80 years of Hollywood movie collaborations In 2019, Hamilton celebrates the magic of the movies as we turn the spotlight on our unbreakable bond with Hollywood. Hamilton watches made their silver screen debut in 1932 in the movie…

Swatch Group News

Hamilton: Our Defining Movie Moment

Hamilton and Interstellar: Making ‘the Murph’ In 2014, the futuristic blockbuster Interstellar hit movie theaters, captivating audiences with its special effects, intriguing plot and the love story between a father and his daughter. The Khaki Field…

Swatch Group News

Annual Report 2018

Biel / Bienne (Switzerland), March 14, 2019 – The 2018 Annual Report of The Swatch Group Ltd is now available.   Download here: Swatch Group – Annual Report 2018   In order to reduce the number of hard printed copies of…

Swatch Group News

Renata presents next-generation battery

Power made in Switzerland New lithium thin-film battery Significantly higher energy density than comparable products on the market A rechargeable version is already in development   Mobile devices are continuing to get even flatter in…

Swatch Group News

Legendary design in fiery orange

Glashütte Original presents new annual edition: Sixties and Sixties Panorama Date  The Sixties line presents legendary 1960s design and embodies the art of Glashütte watchmaking, whose traditions date back to 1845. Lively and extrovert,…

Swatch Group News

Speedmaster Apollo 11 50th Anniversary

It is now 50 years since mankind took its first daring steps onto the moon - a moment that changed history (and the limits of possibility) forever. On this golden anniversary, OMEGA is celebrating the occasion with a brand…

Swatch Group News

Tissot T-Touch Swiss Edition

An anniversary and a tribute An authentic icon of Swiss watchmaking, the Tissot T-Touch celebrates its 20th anniversary. This tactile and multifunctional electronic watch has constantly evolved, won over wearers and all the sectors where Tissot is…

Swatch Group News

Excellence in blue, silver grey and white

Glashütte Original extends Senator Excellence line Glashütte Original's Senator Excellence line stands for exceptional quality in classic design. The German watchmaker has given its Senator Excellence Panorama Date and Senator Excellence Panorama…

Swatch Group News

Longines Hydro-Conquest

A new all-ceramic version broadens the Longines HydroConquest collection Longines offers a new all-black ceramic version of the HydroConquest timepiece. The dynamic profile of this watch completes a line recently augmented with variations featuring…

Brand

Harry Winston

Harry Winston was a man of many brilliant facets, much like the rare gemstones and precious jewels he built his life around. An innate gemologist, an intuitive businessman, a dedicated philanthropist, and perhaps the ultimate risk-taker, Mr. Winston…

Swatch Group News

MIDO X RED BULL CLIFF DIVING

A partnership of extreme precision Created in 1944, the Ocean Star collection of timepieces is celebrating its 75th anniversary! To celebrate this event, Mido has signed a partnership with the Red Bull Cliff Diving World Series, the world’s most…

Brand

ETA

ETA SA Manufacture Horlogère Suisse has occupied a unique position in the watchmaking industry since 1793. Drawing inspiration from an unparalleled technical, industrial and human heritage, it has shaped its expertise (handed down over decades) to…

Swatch Group News

Certina DS Action Day-Date Powermatic 80

Make the most of the day Life is full of surprises. The new DS Action Day-Date Powermatic 80 is ready for every one. Featuring water resistance up to 20 bar (200 m), a state-of-the-art automatic movement and the coveted weekday and date…

Swatch Group News

Certina DS Action Diver Sea Turtle Conservancy 60th Anniversary

Anniversary diver’s watch under the sign of the turtle A lot can be accomplished in 60 years: The Sea Turtle Conservancy has been dedicated to protecting sea turtles since 1959 – the same year Certina celebrated the premiere of the DS Concept…

Swatch Group News

Certina DS Action GMT Automatic

Journey through time and space In the virtual world, Paris is just a click away from New York or Shanghai. In reality, endless adventures and encounters still await the traveller along the way. It is because of this that a reliable partner is of…

Swatch Group News

Certina DS PH200M: Back to the future

Certina has always enjoyed getting to the bottom of things – not just in terms of precision and durability, but also where ocean research is concerned. In its latest creation, the Swiss watch brand is reviving a historical model that is just as…

Swatch Group News

Celebrating an anniversary of a watch classic

For 20 years, the Perpetual Calendar has been the defining feature of the Glashütte Original Senator collection The Perpetual Calendar combines the pinnacle of horological expertise and maximum functionality in a truly unique way. 20 years ago,…

Renata: next-generation battery

Power made in Switzerland New lithium thin-film battery Significantly higher energy density than comparable products on the market A rechargeable version is already in development   Mobile devices are continuing to get even flatter in…