Hrithik Roshan and the new Rado HyperChrome
Hrithik Roshan stars in another great feature for Rado
Bollywood superstar Hrithik Roshan is the high-profile star of a new print and TV advertising campaign for Swiss watch brand Rado. Shot in Jaipur, India in October, the stunning new visuals show Hrithik modelling the new Rado HyperChrome collection. The advertising campaign will start running in Hrithik’s native India in December.
In the television commercial Hrithik displays not only his versatility as an actor but also his action hero credentials. The mini film sees him wake up late for his friend’s engagement party. Not wishing to let his friend down he rushes to arrive on time. Crossing the city as quickly as he can he also tests the scratch-resistance of the new Rado HyperChrome Automatic Chronograph.
Rado CEO Matthias Breschan commented «Hrithik has been a Rado ambassador since 2011 and we are delighted that he was able to find time in his busy schedule to make this fantastic mini film. We are sure both Hrithik’s fans and fans of Rado will love it and are convinced it will help to raise Rado’s profile all over the world.»
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