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From high above the Earth – to the highest bidder!

From high above the Earth – to the highest bidder!

The iconic Omega Speedmaster is celebrated at Christies Omega Speedmaster 50, a thematic auction dedicated to the iconic Omega Speedmaster, was held on December 15th at Christies of New York. Drawing huge interest from watch enthusiasts, collectors and investors, the auction – subtitled «from a spacewalk to today» – featured 50 lots in honor of…

Swatch partners with Visa for pay-by-the-wrist contactless payments

Swatch partners with Visa for pay-by-the-wrist contactless payments

Biel / Bienne (Switzerland) / Foster City, (CA, USA), November 30, 2015 – Swatch SA and Visa Inc. together with Visa Europe have signed an agreement giving eligible Visa cardholders in the U.S., Switzerland and Brazil the ability to tap and pay with Swatch’s new «pay-by-the-wrist» watch, Swatch Bellamy. Slated to launch in early 2016, Swatch…

Tissot is named Official Timekeeper

Tissot is named Official Timekeeper

Tissot is named Official Timekeeper and Official Watch of the Chinese Basketball Association (CBA) Le Locle, Switzerland, November 11, 2015. The exclusive marketing partner of China’s CBA Professional Basketball League, Infront Sports & Media, has announced that Tissot, the renowned Swiss watch brand, has been chosen as Official Timekeeper…

Omega Spectre

Omega Spectre

From the Soviet espionage of Goldeneye to the sinister underworld of Spectre, the Omega Seamaster has been James Bond's trusted companion for 20 years of adventure. Representing his naval history and distinguished character, it has proven to be a valuable asset, both in the field and in his reputation for style. The models may have changed, but…

Nice Côte d’Azur – Hour Passion

Nice Côte d’Azur – Hour Passion

Swatch Group, via its subsidiary Hour Passion, wins Nice Côte d’Azur tender for Watch and Jewellery Paris, 22 October 2015 – Hour Passion, the multibrand retail network of Swatch Group, the world’s largest watchmaker, has been successfully awarded a series of 3 key multibrand concessions for Watch and Jewellery after the tender of Nice Côte d’…

Swatch Bellamy: the new pay-by-the-wrist Swatch watch

Swatch Bellamy: the new pay-by-the-wrist Swatch watch

Shanghai (China) October 14, 2015 – Pioneering Swiss watchmaker Swatch presented Swatch Bellamy, the new «pay-by-the-wrist» watch, at the landmark Swatch Art Peace Hotel in Shanghai today. Swatch has joined forces with China UnionPay and Bank of Communications to introduce contactless payment «by-the-wrist» to China. The first four watches combine…