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On May 9th, The Swatch Group (UK) Ltd and Hour Passion opened a new boutique at Gunwharf Quays Premium Retail Outlet, located in Portsmouth, south coast of United Kingdom.

The boutique features Swatch Group brands including Longines, Rado, Tissot, Balmain, Certina, Mido, Hamilton, Calvin Klein, Swatch and Flik Flak.

Covering a sales area of 77 sq. m., the new Hour Passion store is contemporary, luminous, and carries an important assortment of timepieces and jewelry. The concept aims to offer shoppers a brilliant watch shopping experience.

Designed as an open-air shopping village, Gunwharf Quays is located at the mouth of the harbor with a fantastic view on the marina and the iconic Emirates Spinnaker Tower, 3 miles away from Portsmouth city center. Opened in 2001, the outlet village has a yearly footfall of more than 8,3 million visitors. It gives access to 95 premium brands, entertainments, leisure and “on-the-water” experiences. The mall is owned and managed by Landsec, the largest commercial property company in the UK.

Gunwharf Quays boutique is the third Hour Passion boutique in the United Kingdom, after London Gatwick Airport and London Bicester Village.